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총 10문항 · 고2 ·
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문제 1
Building brand loyalty has traditionally been considered one of the most valuable goals in marketing, since loyal customers ①tend to spend more and recommend products to others. Companies invest significant resources in loyalty programs, ②offering points, discounts, and exclusive access to encourage repeat purchases. Genuine loyalty, critics contend, should be earned through consistent quality and honest treatment of customers, not through artificial incentives that merely ③delays a customer's departure. Furthermore, excessive focus on retaining existing customers can cause companies ④to neglect innovation, since they assume loyal buyers will continue purchasing regardless of improvements. Relying solely on loyalty programs without addressing underlying product quality may ultimately ⑤backfire.
다음 글의 밑줄 친 부분 중, 어법상 틀린 것은?
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문제 2
Before making a purchase, most online shoppers now read reviews ①written by previous customers rather than relying solely on advertisements. These reviews, posted by people who have no financial connection to the seller, often ②seem more trustworthy than promotional claims. Research shows that products with a large number of positive reviews ③sell significantly more than those with few or no reviews at all. However, fake reviews written by paid writers or even automated programs ④has become a serious problem, undermining consumer trust. To address this issue, several review platforms have begun ⑤using artificial intelligence to identify suspicious patterns.
다음 글의 밑줄 친 부분 중, 어법상 틀린 것은?
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문제 3
The twenty-hour rule proposes that years of practice ①are not needed to become skilled at a new activity. Only about twenty hours of effort are needed to reach a useful level. Unlike theories ②claiming true mastery requires ten thousand hours, this rule targets a more modest goal. According to supporters, practicing any new skill produces the fastest visible improvement, since a beginner ③has room to grow. Someone learning guitar can typically strum simple chords and follow a basic song within twenty hours of ④daily practice. Advocates emphasize that the twenty hours must be deliberate and focused, broken into short daily sessions rather than one long stretch, and ⑤aims at fixing weaknesses rather than repeating what one already knows.
다음 글의 밑줄 친 부분 중, 어법상 틀린 것은?
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문제 4
Limited-edition products are goods that are released in small quantities for a ①short period of time. Many companies use this strategy because scarcity naturally ②decreases how much people desire an item. When consumers believe that a product will disappear soon, they often feel ③pressured to buy it immediately rather than wait. This excitement is ④intensified by social media, where people proudly share photos of items that others could not obtain. As a result, some shoppers later ⑤regret spending money on products they rarely use afterward.
다음 글의 밑줄 친 부분 중, 문맥상 낱말의 쓰임이 적절하지 않은 것은?
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문제 5
Advertisements often rely on subtle psychological techniques that persuade viewers without their conscious awareness. One common method, known as social proof, shows images of many people using or enjoying a product, suggesting that its popularity guarantees quality. Another technique appeals to authority, featuring experts or professionals endorsing a product to make it seem more credible and trustworthy. Emotional appeals are equally common, connecting products with feelings such as happiness, nostalgia, or belonging rather than focusing on practical features. Repetition also plays a significant role, since seeing the same advertisement multiple times increases familiarity, which people often mistake for reliability. Researchers studying consumer behavior have found that ___________, since awareness disrupts the automatic psychological response advertisers depend on.
다음 빈칸에 들어갈 말로 가장 적절한 것은?
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viewers who understand these techniques become more easily influenced by them
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viewers rarely notice advertisements regardless of their content
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viewers always ignore advertisements that feature experts
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viewers prefer advertisements with no persuasive techniques at all
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viewers who understand these techniques are less easily influenced by them
문제 6
Behavioral economists use the term temporal discounting to describe how people undervalue future rewards simply because those rewards are not immediate. This tendency explains why a student might choose to watch videos tonight rather than study for an exam that remains several weeks away, even though studying offers a greater long-term benefit. A distant reward, no matter how valuable, feels psychologically smaller than a small reward available right now. This bias contributes to procrastination, since future consequences rarely feel urgent enough to motivate immediate action. To counter this tendency, students should convert distant goals into smaller, near-term milestones that feel more emotionally real. Setting weekly checkpoints rather than a final deadline can make future benefits feel closer and more concrete. Teachers and parents should provide immediate, meaningful feedback, since ___________.
다음 빈칸에 들어갈 말로 가장 적절한 것은?
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distant rewards always feel larger than rewards available immediately
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students no longer need any form of encouragement once habits form
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future consequences motivate immediate action more effectively than present ones
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delaying feedback helps students develop stronger long-term patience
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prompt recognition helps bridge the gap between present effort and delayed reward, ultimately reducing the urge to postpone tasks
문제 7
The rise of green jobs illustrates how environmental policy can reshape entire industries. (A) However, critics note that shifting from fossil fuel jobs to green jobs is not always straightforward, since the two require different sets of skills. (B) These positions, ranging from solar panel installation to energy-efficient building design, have grown especially fast in countries investing heavily in renewable energy. (C) To address this gap, governments are introducing training programs that help workers transition smoothly between industries.
주어진 글 다음에 이어질 글의 순서로 가장 적절한 것은?
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(B) - (A) - (C)
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(A) - (B) - (C)
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(C) - (A) - (B)
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(B) - (C) - (A)
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(A) - (C) - (B)
문제 8
주어진 문장: Recognizing this complexity is the first step toward more responsible journalism. The framing effect describes how people respond differently to the same information depending on how it is presented, even when the underlying facts remain unchanged. ( ① ) When news outlets describe climate change primarily as a looming crisis, filled with images of disasters and warnings of irreversible damage, audiences often react with fear or, paradoxically, with hopeless resignation. ( ② ) In contrast, when the same issue is framed as an opportunity, emphasizing innovative technologies and emerging green jobs, readers tend to feel more motivated to act and support policy change. ( ③ ) Neither framing alone tells the complete story, since climate change genuinely involves both serious risks and promising solutions. ( ④ ) Therefore, journalists who rely too heavily on either extreme risk distorting public understanding and discouraging meaningful engagement. ( ⑤ ) A balanced approach, which honestly presents dangers while highlighting realistic paths forward, is far more likely to sustain long-term public attention and inspire lasting action.
글의 흐름으로 보아, 주어진 문장이 들어가기에 가장 적절한 곳은?
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문제 9
주어진 문장: This growing academic attention reflects how seriously the issue is now being taken. As companies collect enormous amounts of personal data to improve their products and target advertisements, serious ethical questions have emerged about how that information should be handled. ( ① ) Employees who work with big data now face responsibilities that previous generations rarely encountered, since a single careless decision can expose millions of people's private information. ( ② ) Some argue that strict regulations should govern data collection, even if such rules slow innovation and increase costs for businesses. ( ③ ) Others insist that self-regulation within companies, guided by clear ethical training, can protect consumers just as effectively without stifling progress. ( ④ ) Most experts agree that professionals handling sensitive data must be trained not only in technical skills but also in ethical decision-making. ( ⑤ ) Universities have begun adding data ethics courses to computer science programs, recognizing that future employees will need to balance innovation with responsibility.
글의 흐름으로 보아, 주어진 문장이 들어가기에 가장 적절한 곳은?
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문제 10
주어진 문장: In fields ranging from medicine to law, these tools now perform tasks that once required years of human training. As artificial intelligence grows more capable of performing tasks once considered exclusively human, many people wonder which skills will remain valuable in the future. ( ① ) AI can now analyze data, generate text, and even diagnose certain medical conditions with impressive accuracy. ( ② ) However, most researchers argue that AI still struggles with tasks requiring genuine empathy, ethical judgment, and creative problem-solving in unfamiliar situations. ( ③ ) A machine can recommend a treatment plan based on statistics, for instance, but it cannot comfort a frightened patient the way a compassionate nurse can. ( ④ ) Similarly, AI can generate countless design variations, yet it lacks the lived experience that allows humans to judge which idea truly resonates with people. ( ⑤ ) For this reason, educators increasingly emphasize skills such as collaboration, critical thinking, and emotional intelligence.
글의 흐름으로 보아, 주어진 문장이 들어가기에 가장 적절한 곳은?
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