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문제 1
When a beverage company launched a new flavor last summer, the marketing team faced a tight budget and needed a creative solution. Instead of relying on expensive television commercials, they designed a simple dance challenge and invited a handful of everyday users ①to post videos using the product. Within days, thousands of people began recreating the dance and tagging the brand, turning an ordinary product launch into a viral trend. Because participants created the content themselves, viewers found the videos far more entertaining than a traditional advertisement would have been. The company barely spent any money on production, yet the challenge ②reach millions of viewers across multiple platforms. Researchers later explained that the original challenge ③succeeded because it ④felt spontaneous and fun rather than obviously commercial. This case demonstrates that authenticity, not advertising budget, often ⑤determines whether a campaign truly resonates with audiences.
다음 글의 밑줄 친 부분 중, 어법상 틀린 것은?
1. ①
2. ②
3. ③
4. ④
5. ⑤
문제 2
When Daniel was a child, he dreamed of becoming an astronaut, yet he assumed such careers ①belonged only to a handful of government scientists. By the time he entered university, however, the space industry had changed dramatically, as private companies began ②launching satellites and building reusable rockets. Daniel studied aerospace engineering, ③drawing to the idea that space exploration was no longer limited to a few national agencies. During an internship, he helped design a small satellite ④intended to monitor crop health from orbit. He realized that the space industry now needed not only pilots and engineers but also data analysts and technicians ⑤familiar with international space regulations.
다음 글의 밑줄 친 부분 중, 어법상 틀린 것은?
1. ①
2. ②
3. ③
4. ④
5. ⑤
문제 3
Some critics ①dismiss this approach as impractical, arguing that most people cannot afford to prioritize ethics over affordability in daily life. However, supporters point out that value-based spending does not require constant ②sacrifice; it often means buying fewer, higher-quality items rather than accumulating cheap goods that wear out quickly. This shift also encourages companies to improve their practices, since consumer demand increasingly rewards ③transparency and responsibility. For example, a clothing brand that openly shares its supply chain information may attract ④disloyal customers willing to pay slightly more. Ultimately, value-based consumption suggests that spending money is not merely an economic act but also a ⑤reflection of personal values.
다음 글의 밑줄 친 부분 중, 문맥상 낱말의 쓰임이 적절하지 않은 것은?
1. ①
2. ②
3. ③
4. ④
5. ⑤
문제 4
As a result, the ads that appear on a person's screen often feel remarkably ①specific, sometimes referencing items browsed only minutes earlier. Supporters argue that this level of precision benefits consumers by ②reducing exposure to irrelevant advertisements and highlighting products they genuinely need. Some researchers have found that people who see highly personalized advertisements make impulsive purchases ③less frequently than those who see generic ones. Because these algorithms operate largely without public oversight, few consumers fully understand how their personal data shapes what they eventually buy. Greater ④transparency, many experts argue, would allow consumers to make more ⑤informed decisions about their own online behavior.
다음 글의 밑줄 친 부분 중, 문맥상 낱말의 쓰임이 적절하지 않은 것은?
1. ①
2. ②
3. ③
4. ④
5. ⑤
문제 5
Remote work has moved from a rare privilege to a common practice for millions of employees worldwide. Supporters argue that remote work ①decreases productivity, since employees avoid long commutes and distracting office environments. It also allows companies to hire talented people regardless of where they live, ②widening the pool of candidates. Critics, however, worry that remote work ③weakens teamwork and makes it harder for new employees to learn from experienced colleagues. Without regular face-to-face interaction, some workers feel ④isolated and struggle to build strong professional relationships. For these reasons, many experts suggest that the future of work will likely be hybrid, ⑤combining flexibility with occasional in-person collaboration.
다음 글의 밑줄 친 부분 중, 문맥상 낱말의 쓰임이 적절하지 않은 것은?
1. ①
2. ②
3. ③
4. ④
5. ⑤
문제 6
Years ago, a small shoe company struggled to compete with larger, well-funded rivals in the market. Its products were solid, but customers rarely remembered the brand after a single purchase. One day, the founder decided to share the story behind the company: how her grandfather had once repaired shoes for factory workers who could not afford new pairs. She began printing this story on every shoebox and posting it across social media. Surprisingly, customers started responding not just to the shoes themselves but to the values the story represented. Sales slowly increased as people felt they were supporting something meaningful rather than simply buying a product. Other companies noticed this shift and began crafting their own narratives, hoping to create similar emotional connections. Eventually, the founder realized that ___________.
다음 빈칸에 들어갈 말로 가장 적절한 것은?
1. lower prices were the only way to compete with larger rivals
2. advertising budgets mattered more than the quality of a story
3. customers preferred products without any brand history attached
4. larger companies would always dominate smaller, unknown brands
5. a compelling story, told honestly, could turn ordinary customers into loyal supporters
문제 7
Colors carry different psychological associations that marketers use strategically when designing logos. (A) Red, for example, often appears in logos related to food and sales, since it tends to stimulate energy and urgency. (B) Blue, on the other hand, frequently appears in logos for banks and technology companies because it suggests trust and stability. (C) These associations, however, are not universal, since the same color can carry very different meanings across cultures.
주어진 글 다음에 이어질 글의 순서로 가장 적절한 것은?
1. (A) - (B) - (C)
2. (B) - (A) - (C)
3. (A) - (C) - (B)
4. (C) - (A) - (B)
5. (C) - (B) - (A)
문제 8
Companies have discovered that ordinary advertisements no longer capture the attention of young consumers as effectively as they once did. (A) As a result, many brands now spend a large portion of their advertising budgets on influencer partnerships rather than television commercials. (B) This is because influencers build long-term relationships with their audiences, which makes recommendations feel personal rather than commercial. (C) However, brands must choose their partners carefully, since an influencer's reputation can directly affect how a product is perceived.
주어진 글 다음에 이어질 글의 순서로 가장 적절한 것은?
1. (B) - (A) - (C)
2. (A) - (B) - (C)
3. (A) - (C) - (B)
4. (C) - (B) - (A)
5. (C) - (A) - (B)
문제 9
주어진 문장: This influence is so strong that many companies actively encourage customers to leave feedback after each purchase. Before making a purchase, most online shoppers now read reviews written by previous customers rather than relying solely on advertisements. ( ① ) These reviews, posted by people who have no financial connection to the seller, often seem more trustworthy than promotional claims. ( ② ) Research shows that products with a large number of positive reviews sell significantly more than those with few or no reviews at all. ( ③ ) However, fake reviews written by paid writers or even automated programs have become a serious problem, undermining consumer trust. ( ④ ) Platforms that fail to detect these fraudulent posts risk losing credibility with their users. ( ⑤ ) Ultimately, the power of online reviews depends entirely on their perceived honesty.
글의 흐름으로 보아, 주어진 문장이 들어가기에 가장 적절한 곳은?
1. ①
2. ②
3. ③
4. ④
5. ⑤
문제 10
주어진 문장: In fields ranging from medicine to law, these tools now perform tasks that once required years of human training. As artificial intelligence grows more capable of performing tasks once considered exclusively human, many people wonder which skills will remain valuable in the future. ( ① ) AI can now analyze data, generate text, and even diagnose certain medical conditions with impressive accuracy. ( ② ) However, most researchers argue that AI still struggles with tasks requiring genuine empathy, ethical judgment, and creative problem-solving in unfamiliar situations. ( ③ ) A machine can recommend a treatment plan based on statistics, for instance, but it cannot comfort a frightened patient the way a compassionate nurse can. ( ④ ) Similarly, AI can generate countless design variations, yet it lacks the lived experience that allows humans to judge which idea truly resonates with people. ( ⑤ ) For this reason, educators increasingly emphasize skills such as collaboration, critical thinking, and emotional intelligence.
글의 흐름으로 보아, 주어진 문장이 들어가기에 가장 적절한 곳은?
1. ①
2. ②
3. ③
4. ④
5. ⑤
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