영어 모의고사 (자동 편성)

Imagine two factories ①**making** the same product: one in a country with strict carbon rules, and one in a country with almost none. The factory facing stricter rules often spends more, which can make its goods pricier than those ②**made** elsewhere. To fix this imbalance, some governments have introduced the carbon border adjustment mechanism, a policy charging imported goods a fee based on how much carbon ③**were released** while producing them. Supporters argue that the system protects domestic industries and ④**pushes** foreign manufacturers toward cleaner methods. However, critics claim it unfairly burdens developing countries, which often lack money to modernize factories quickly. For example, a small exporter in a poorer nation might struggle to pay the added charge, though it contributes little to global emissions. Still, if wealthier nations pair the policy with technical support, it could become a genuinely fair tool for ⑤**cutting** emissions worldwide.

Building brand loyalty has traditionally been considered one of the most valuable goals in marketing, since loyal customers ①tend to spend more and recommend products to others. Companies invest significant resources in loyalty programs, ②offering points, discounts, and exclusive access to encourage repeat purchases. Genuine loyalty, critics contend, should be earned through consistent quality and honest treatment of customers, not through artificial incentives that merely ③delays a customer's departure. Furthermore, excessive focus on retaining existing customers can cause companies ④to neglect innovation, since they assume loyal buyers will continue purchasing regardless of improvements. Relying solely on loyalty programs without addressing underlying product quality may ultimately ⑤backfire.

Before making a purchase, most online shoppers now read reviews ①written by previous customers rather than relying solely on advertisements. These reviews, posted by people who have no financial connection to the seller, often ②seem more trustworthy than promotional claims. Research shows that products with a large number of positive reviews ③sell significantly more than those with few or no reviews at all. However, fake reviews written by paid writers or even automated programs ④has become a serious problem, undermining consumer trust. To address this issue, several review platforms have begun ⑤using artificial intelligence to identify suspicious patterns.

As a result, the ads that appear on a person's screen often feel remarkably ①specific, sometimes referencing items browsed only minutes earlier. Supporters argue that this level of precision benefits consumers by ②reducing exposure to irrelevant advertisements and highlighting products they genuinely need. Some researchers have found that people who see highly personalized advertisements make impulsive purchases ③less frequently than those who see generic ones. Because these algorithms operate largely without public oversight, few consumers fully understand how their personal data shapes what they eventually buy. Greater ④transparency, many experts argue, would allow consumers to make more ⑤informed decisions about their own online behavior.

Choice architecture refers to how decisions are designed. It determines which option is automatically selected unless a person ①actively chooses otherwise, known as the default option. Research consistently shows that people tend to stick with whatever is already set, even when changing it takes only seconds. Organ donation is a well-known example. Countries where citizens are automatically registered as donors unless they opt out show ②much higher donation rates than opt-in countries. Retirement savings programs show a similar pattern, since employees automatically enrolled in a pension plan ③rarely cancel it. Voluntary sign-ups, in contrast, often delay indefinitely. Critics argue that default options can be manipulated to benefit companies rather than individuals, so transparency about how defaults are chosen becomes ④unnecessary. Still, supporters insist that because some default must always exist, it should support people's own long-term interests rather than mere ⑤institutional convenience.

Retailers use a variety of techniques designed to encourage customers to make unplanned purchases. Placing small, inexpensive items near checkout counters, for example, tempts shoppers who are already waiting in line with little else to do. Online stores achieve a similar effect through countdown timers that create a false sense of urgency, suggesting that a deal will vanish within minutes. Bright colors, cheerful music, and pleasant scents are also carefully chosen to put customers in a relaxed mood, making them less likely to think critically about their spending. Critics argue that these tactics ___________. Supporters of the industry insist that such techniques merely make shopping more enjoyable and are not inherently deceptive.

Have you ever noticed that an unfinished task keeps returning to your mind long after you stopped working? This phenomenon was first noticed by psychologist Bluma Zeigarnik, who saw that waiters remembered unpaid orders better than paid ones. Her observation led to what is now called the Zeigarnik effect: ___________. According to this theory, the mind maintains mental tension until a task reaches closure, keeping the unfinished task active in memory.

FOMO refers to the anxious feeling that arises when people believe they are missing out on rewarding experiences that others are having. (A) For instance, a student who sees photos of a gathering she missed may feel sudden regret, even though the event is already over. (B) This feeling often leads people to check their phones compulsively, which makes it hard to focus on tasks at hand. (C) Such experiences are common among heavy social media users, who constantly compare their lives with the curated posts of others.

Generation Z is reshaping consumer culture in ways that surprise many traditional marketers. (A) As a result, brands that rely solely on flashy advertising campaigns often struggle to win their loyalty. (B) They tend to research thoroughly before buying and expect companies to demonstrate genuine values, not just attractive slogans. (C) Instead, this generation responds more strongly to transparency and honest communication from the brands they support.

주어진 문장: This ability to anticipate desires so precisely raises an uncomfortable question about how much companies truly know about us. Modern advertising increasingly relies on personal data collected from users' browsing habits, search histories, and social media activity. ( ① ) Companies argue that this approach benefits consumers by showing advertisements that are more relevant to their actual interests rather than random, generic promotions. ( ② ) However, many critics contend that this level of tracking raises serious concerns about privacy, since users rarely understand how extensively their behavior is being monitored. ( ③ ) Some algorithms can predict purchasing decisions before consumers themselves are consciously aware of them. ( ④ ) Furthermore, personalized advertising can trap users in a narrow bubble, repeatedly showing them similar products and limiting their exposure to alternatives. ( ⑤ ) Given these competing concerns, policymakers must strike a careful balance between allowing innovation and protecting individual privacy rights.