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총 10문항 ·
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문제 1
As consumers become more aware of global social and environmental issues, many now expect companies ①to take responsibility beyond simply selling products. This expectation has given rise to ethical consumption, in which shoppers consider factors such as fair wages, humane treatment of animals, and environmental sustainability before making purchases. Companies that ignore these concerns risk public backlash, especially when unethical practices are exposed through investigative journalism or social media. Some corporations have responded by publishing detailed sustainability reports, though critics ②questions whether these documents reflect genuine change or merely serve as public relations tools. Real accountability, according to many experts, ③requires independent verification rather than self-reported claims that cannot be easily checked. Consumers, for their part, must also ④remain vigilant, since a company's marketing language does not always ⑤match its actual practices.
다음 글의 밑줄 친 부분 중, 어법상 틀린 것은?
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문제 2
When consumers compare two products and assume that the one labeled "eco-friendly" is automatically the more ①sustainable choice, they often overlook the complexity involved in verifying such a claim. Life cycle assessment, commonly abbreviated as LCA, is a systematic method developed to evaluate the environmental impact of a product across every stage of its existence. By tracing a product from its origin to its disposal, this approach reveals impacts that might otherwise remain ②hidden from consumers who see only the finished item on a shelf. For example, an electric vehicle may produce no emissions while being driven, yet the mining of metals for its battery can generate ③substantial environmental costs elsewhere. Without accounting for these earlier stages, a ④superficial comparison could mistakenly present the vehicle as entirely emission-free. Therefore, researchers increasingly rely on life cycle assessment to make ⑤uninformed decisions rather than trusting labels alone.
다음 글의 밑줄 친 부분 중, 문맥상 낱말의 쓰임이 적절하지 않은 것은?
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문제 3
Rather than displaying products in the usual manner, the team designed the space to resemble a colorful garden, inviting visitors to explore and take photographs. Lines formed outside the store within days, even though the products themselves were already available online. Curious about this success, a marketing researcher later interviewed several visitors, who explained that the temporary nature of the event made the experience feel special and worth attending in person. When the two weeks ended, the brand reported a significant ①decrease in both sales and social media followers. ②Encouraged by these results, the company ③began planning ④additional pop-up events in ⑤other cities.
다음 글의 밑줄 친 부분 중, 문맥상 낱말의 쓰임이 적절하지 않은 것은?
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문제 4
When people estimate the value of an unfamiliar product, they rarely rely on objective calculation alone; instead, they anchor their judgment to whatever numerical reference happens to be presented first, however ①arbitrary that number may be. This phenomenon exerts a ②disproportionate influence on price perception precisely because initial figures function as a kind of cognitive gravity that subsequent estimates struggle to escape. A shopper who first sees a jacket listed at $300 before it is marked down to $150 will likely judge the discounted price as an excellent ③bargain, regardless of whether $150 actually reflects the jacket's true worth. Retailers, well aware of this bias, frequently display a ④deflated "original price" beside a discounted one, not because the higher figure is meaningful, but because it recalibrates customers' expectations. Even professionals are not immune: negotiators who open with an extreme initial offer often secure more ⑤favorable final terms than those who begin with a moderate one.
다음 글의 밑줄 친 부분 중, 문맥상 낱말의 쓰임이 적절하지 않은 것은?
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문제 5
Building brand loyalty has traditionally been considered one of the most valuable goals in marketing, since loyal customers tend to spend ①more and recommend products to others. However, some critics argue that these programs manipulate consumers into staying with a brand out of habit rather than genuine ②satisfaction. Genuine loyalty, they contend, should be earned through consistent quality and honest treatment of customers, not through ③artificial incentives that merely delay a customer's departure. Furthermore, excessive focus on retaining existing customers can cause companies to ④neglect innovation, since they assume loyal buyers will continue purchasing regardless of improvements. Relying solely on loyalty programs without addressing underlying product quality may ultimately ⑤succeed.
다음 글의 밑줄 친 부분 중, 문맥상 낱말의 쓰임이 적절하지 않은 것은?
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문제 6
Advertisements often rely on subtle psychological techniques that persuade viewers without their conscious awareness. One common method, known as social proof, shows images of many people using or enjoying a product, suggesting that its popularity guarantees quality. Another technique appeals to authority, featuring experts or professionals endorsing a product to make it seem more credible and trustworthy. Emotional appeals are equally common, connecting products with feelings such as happiness, nostalgia, or belonging rather than focusing on practical features. Repetition also plays a significant role, since seeing the same advertisement multiple times increases familiarity, which people often mistake for reliability. Researchers studying consumer behavior have found that ___________, since awareness disrupts the automatic psychological response advertisers depend on.
다음 빈칸에 들어갈 말로 가장 적절한 것은?
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viewers who understand these techniques become more easily influenced by them
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viewers rarely notice advertisements regardless of their content
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viewers always ignore advertisements that feature experts
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viewers prefer advertisements with no persuasive techniques at all
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viewers who understand these techniques are less easily influenced by them
문제 7
Behavioral economists have long observed that people tend to feel the pain of losing something more intensely than the pleasure of gaining an equivalent amount, a tendency known as loss aversion. Consider an investor who refuses to sell a declining stock, clinging to the hope that its price will eventually recover, even when all available evidence indicates that selling and reinvesting elsewhere would be more rational. As a result, loss aversion frequently pushes individuals toward ___________ rather than toward the outcome that would maximize their overall welfare.
다음 빈칸에 들어갈 말로 가장 적절한 것은?
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decisions that minimize potential regret over possible losses
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strategies that maximize short-term financial gains
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choices based purely on objective statistical analysis
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investments diversified evenly across multiple asset classes
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behaviors that ignore emotional responses entirely
문제 8
Nomophobia, short for "no-mobile-phone phobia," describes the intense anxiety many people feel when they are separated from their smartphones. (A) For instance, some individuals check their phones every few minutes even when they know no one has contacted them, simply to ease this fear. (B) This anxiety often includes physical symptoms such as a racing heart or sweating, especially when the phone's battery is running low or its signal disappears. (C) Because of these effects, experts recommend gradually limiting phone use to build tolerance for being disconnected.
주어진 글 다음에 이어질 글의 순서로 가장 적절한 것은?
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(A) - (B) - (C)
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(A) - (C) - (B)
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(B) - (C) - (A)
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(C) - (A) - (B)
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(B) - (A) - (C)
문제 9
Because the two sums occupy entirely separate mental categories, the household feels no contradiction in treating them so differently. Consider a household that maintains two separate financial habits that, from a purely economic standpoint, appear difficult to reconcile. ( ① ) On one hand, the household carefully sets aside a fixed percentage of its income each month into a long-term retirement account, resisting any temptation to withdraw from it early. ( ② ) On the other hand, the same household carries a persistent balance on a credit card, paying a substantial interest rate simply for the convenience of short-term borrowing. ( ③ ) A purely rational calculation would suggest withdrawing a small amount from savings to eliminate the higher-interest debt, since the interest earned on savings is far lower than the interest owed on the card. ( ④ ) Yet the household rarely considers this option, since retirement savings are mentally categorized as untouchable while credit card debt is treated as a separate, ongoing obligation. ( ⑤ ) This example illustrates how mental accounting can lead to financial choices that persist despite being demonstrably suboptimal.
글의 흐름으로 보아, 주어진 문장이 들어가기에 가장 적절한 곳은?
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문제 10
주어진 문장: Not every transaction goes smoothly, however, since photographs and descriptions cannot always capture an item's true condition. Secondhand trading platforms, once considered a niche market for used goods, have grown into a mainstream part of consumer culture. ( ① ) Rising prices for new products, combined with growing awareness of environmental waste, have encouraged many shoppers to consider used items before purchasing something brand new. ( ② ) These platforms allow individuals to sell clothing, electronics, and furniture directly to other consumers, cutting out traditional retail markups entirely. ( ③ ) For younger buyers especially, purchasing secondhand items has become associated with resourcefulness rather than financial necessity. ( ④ ) Sellers benefit as well, earning extra income from items that would otherwise sit unused in storage. ( ⑤ ) To address this problem, many platforms now offer buyer protection programs and detailed rating systems for sellers.
글의 흐름으로 보아, 주어진 문장이 들어가기에 가장 적절한 곳은?
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